
Senior Digital Producer at Euro RSCG
Sydney Area, Australia

Senior Digital Producer at Euro RSCG
Sydney Area, Australia
My goal is build on my experience in digital production and passion for user centred design to develop web strategies that deliver creative, accessible, engaging and relevant brand experiences online.
I have over 13 years experience in online production and project management with extensive skills in creating web strategy documents, information architecture, wireframes, specification documents, creative briefs, production briefs, cost estimates, project budgets, team management, building online media campaigns, social networks, online community management tools, online retailing, e-commerce and CMS implementation projects up to $500,000.
strategy documents, information architecture, wireframes, specification documents, creative briefs, production briefs, cost estimates, project budgets, team management, building online media campaigns, social networks, online community management tools, online retailing, e-commerce and CMS implementation, social media, accessibility, usability, user experience, ux, web standards, prototypes
(Public Company; HAVS.PA; Marketing and Advertising industry)
September 2009 — Present (4 months)
Project managed the development of the Sony Centres website (sonycentres.com.au) and the following Sony online campaigns: Bravia Bonus PS3 (sony.com.au/bonus), Bravia Bonus Blu-ray (sony.com.au/offer) MU.TE.KI + Guitar Hero (sony.com.au/muteki) as well as supporting online media campaign builds.
(Online Media industry)
August 2009 — Present (5 months)
Blogging new trends in digital technology, reviewing online strategies and posting articles on how such strategies can be used by others in digital media. Advising on strategic direction of the blog, in particular its use of social media tools to increase user interactivity and content sharing.
(Privately Held; Design industry)
May 2009 — September 2009 (5 months)
Developed user centred online strategies, established and managed project scopes and budgets, produced statements of work, project estimates, project schedules, sitemaps and wireframes for various projects ranging from campaign microsites to full e-commerce builds for Big W, Coates Hire, Dymocks Books, Bausch & Lomb, Citigroup and Inside Retailing.
(Privately Held; Internet industry)
October 2008 — March 2009 (6 months)
Designed the user experience of the Community Engine platform administration tools using recommendations from best practice research and user needs. Involved in product development and creating new features for the Community Engine platform to meet future customer needs and wants.
(Privately Held; Information Technology and Services industry)
March 2008 — October 2008 (8 months)
Developed and implemented a web strategy to increase the number of members of the architecture and design community using InterfaceFLOR products in their design concepts. Managed and coordinated content creators, designers and developers including staff and external contractors and service providers based in Australia, USA, UK and New Zealand.
(Civic & Social Organization industry)
December 2006 — August 2007 (9 months)
Managed and coordinated developers, designers, testers and external contractors to complete the redevelopment of the Commission's internet site. Successfully implemented a new content management system (Netcat), text-to-speech functionality, search engine (ISYS), and reporting tools (WebTrends).
(Hospital & Health Care industry)
January 2001 — December 2006 (6 years )
Managed the internet and intranet sites for the NMAHS. Serving a population of more than half a million people, the NMAHS is made up of five individual health services with a total staff of more than 10,000. I was nominated to the position of Web Standards Working Group leader and tasked with the forming of standards for design and development of web sites for WAGHS (Western Australian Government Health Services).
(Internet industry)
January 2001 — December 2001 (1 year )
Designed concepts and built HTML layouts for high profile clients such as ING, Telstra Rally Australia, Live Clothing, Morningstar, eBooks, TAB Sportsbet, Fremantle Football Club and West Australian Symphony Orchestra.
(Education Management industry)
July 1998 — January 2000 (1 year 7 months)
Maintained and developed sites for the Curriculum Council and the Department of Education Services as well as coordinated the design and development of interactive CD-ROMs distributed statewide to teachers and schools.
(Internet industry)
December 1996 — May 1998 (1 year 6 months)
Created and edited HTML pages, as well as website graphics. Conducted web page functionality and browser compatibility tests on websites, intranets, extranets, eBusiness services, Enterprise Portals and Content Management Systems before deployment.
BSc , Major: Interactive Multimedia Technologies. Minor: Communications and IT