Heidi Allen

Current

Digital strategy and blogging at Body In Mind
Consultant and Digital Strategist at My Own Business
Digital Strategy at Beyond Digital Media

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Past

E-Publisher, Healthcare Education at Elsevier Australia
Publisher at Elsevier Australia
Publisher at Elsevier Oxford

Commissioning Editor at Radcliffe Medical Press
Development Editor at Oxford University Press

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2 more...

Recommended

5 people have recommended Heidi

Connections

166 connections

Industry

Health, Wellness and Fitness

Websites

Heidi Allen’s Summary

Developing an online presence for Clinicians and Researchers in Health Care

With over 15 years experience in publishing and health industries, working internationally in the UK and Australia, Heidi advises on digital strategies and how to use new media to increase online visibility.

Practical presentations and workshops in:
Applications of Social Media
How to use Social Networking online in easy steps
Using Social Media to find new business models
Social Media for online marketing
Applications of new media for Publishers.

Heidi manages the digital strategy for BodyInMind.com.au, a site focused on research into the role of the brain and mind in chronic pain disorders

Her website, HeidiAllen.id.au, shows how to develop an online professional profile using new media

Heidi Allen’s Specialties:

New media in health, digital strategy, social networking, publishing, bookmarking, researching, blogging, market knowledge, current trends, future directions, communication

Heidi Allen’s Experience

Digital strategy and blogging

Body In Mind

(Research industry)

July 2009 — Present (8 months)

Management of BodyInMind website and online profile.
Consultant and Digital Strategist

My Own Business

(Health, Wellness and Fitness industry)

May 2009 — Present (10 months)

Digital strategy, connecting online and innovation in health and publishing. Consulting and coaching.
Digital Strategy

Beyond Digital Media

(Privately Held; Marketing and Advertising industry)

May 2009 — Present (10 months)

For individuals and companies looking to implement digital strategies to help grow business.
BeyondDigitalMedia is a strategic digital agency, specialising in online, mobile and digital advertising, content and communications.
E-Publisher, Healthcare Education

Elsevier Australia

(Publishing industry)

August 2008 — May 2009 (10 months)

Developing on-line learning solutions for the Health Professions.
Publisher

Elsevier Australia

(Public Company; 10,001 or more employees; ENL; Publishing industry)

August 2007 — August 2008 (1 year 1 month)

Commissioning texts and ancillaries for Health Professions.
Publisher

Elsevier Oxford

(Public Company; 10,001 or more employees; ENL; Publishing industry)

January 2000 — August 2007 (7 years 8 months)

Publisher for Health Professions, located in Oxford. Commissioned and managed a team of Editors for HP undergraduate, postgraduate and professional texts, including physiotherapy, manual therapy, podiatry, radiography, occupational therapy, sports science, and optometry.
Commissioning Editor

Radcliffe Medical Press

(Educational Institution; 11-50 employees; Publishing industry)

January 1998 — December 1999 (2 years )

Commissioned books for General Practitioners.
Development Editor

Oxford University Press

(Non-Profit; 1001-5000 employees; Publishing industry)

January 1995 — December 1997 (3 years )

Development Editor for Science and Medical Department, working on manuscripts pre-publication.