
Web Strategist and Co-Founder at Pollenizer
Sydney Area, Australia

Web Strategist and Co-Founder at Pollenizer
Sydney Area, Australia
I love technology and working with teams to build focused products that are spectacularly useful and profitable.
- Web and mobile businesses
- Consumer. Mass. Global. Social.
Some of the clients we're working with;
Posse, Mixin, Lingopal, Tangler, Ph.Art Gallery, MyProjex, Mogeneration, 3eep, OzWeather, Linqia
Other things I've done: IBM, Virgin, my own startups, Kazaa, Zingee/Zapr, Tangler, 50+ public speaking gigs (workshops, seminars)
I'm also a member of EO Sydney.
Call me on +61 2 8005 6944 or +61 422 56 4248
mick@pollenizer.com
Focus: Strategy, getting focus, where to start, product design, marketing for early stage web and mobile businesses.
Breadth: Strategic planning, research, market evaluation, product marketing, web applications, viral marketing, customer acquisition, media, SEO, SEM, Peer-to-Peer, digital content sales, leadership, business development, business models, public speaking.
(Privately Held; Computer Software industry)
August 2008 — Present (1 year 5 months)
Initially responsible for putting the company together. Supporting role now as board member and advisor.
(Internet industry)
January 2008 — Present (2 years )
Pollenizer helps web and mobile businesses get big. We join the management team part time and help grow the business by fluidly filling gaps, adding experienced implementers and getting results.
Business:
- Business strategy and model development.
- Product development strategy, planning and functional requirements.
- Marketing implementation planning and execution.
- Customer acquisition
- Due diligence for investors
Technology:
- Technology Confidence Report - for founders and investors.
- Development process improvement.
- Preparation for scale
- Support with outsourcing
Some of the companies we've worked with include:
* LingoPal
* 3eep
* Getprice.com.au
* Linqia
* Posse
* Mixin
Go to www.pollenizer.com for further details.
(Privately Held; Information Technology and Services industry)
February 2007 — Present (2 years 11 months)
Experienced and high-energy speaker on entrepreneurship, new technology, startup businesses, the Internet, raising capital and leadership.
Available for events, conferences, workshops and lectures.
(Privately Held; 11-50 employees; Computer Software industry)
October 2006 — March 2008 (1 year 6 months)
Making the product awesome.
Managing the marketing, media and community teams.
Look after the customers.
Representing users in feature debates.
Build great partnerships.
Build enormous revenue streams.
Growing. Fast!
Build Tangler into a well respected company.
Manage media.
(Self-Employed; Myself Only; Internet industry)
July 2005 — December 2007 (2 years 6 months)
Pollenizer helps startup web businesses get big.
This includes;
- Internet services
- Web based applications
- Desktop software
Services include;
- Business strategy and model development.
- Market strategy planning.
- Marketing implementation planning and execution.
- Communications strategy.
- Product development strategy, planning and functionality requirements.
My current clients are:
* Tangler
* LingoPal
* Ultimo Road and BonBon
* MyPeople
* 3eep
* Stealthy Twitter App
* Goalsy
Contact me on mliubinskas@gmail.com for further information.
(Privately Held; 11-50 employees; Internet industry)
June 2005 — November 2006 (1 year 6 months)
http://www.zapr.com/
Consumer software application development.
File sharing and storage.
Startup.
Seeking funding from smart partners.
Product development.
Marketing strategy.
Message management.
Launched at DEMO, February 2006.
(Non-Profit; 11-50 employees; International Trade and Development industry)
July 2004 — April 2005 (10 months)
Travelled Europe, Africa and North America.
England, Ireland, Italy, Sweden, Estonia, Latvia, Lithuania (family background), Poland, Germany, Greece, Croatia, Slovenia, Austria.
Kenya, Tanzania and Uganda. Worked for 3 months in Arusha, Tanzania with MondoChallenge. Got robbed by fake police. Helped set up a student loan program for adults. http://wheel.blogs.com/lfl
USA and Canada.
(Privately Held; 11-50 employees; Internet industry)
June 2002 — July 2004 (2 years 2 months)
• Reporting to CEO for;
o Product Marketing: Developing the application for more than 40 million customers, 5 million online at one time and the most downloaded application in history (300M).
o Revenue streams: development of revenue streams. Including search, OEM, advertising and content sales. P&L.
o Brand: directing one of the fastest growing brands in the world.
• Build, develop and lead a senior team of 16 product marketers, content developers, designers, web developers, researchers and business developers in a complex and challenging environment.
• Customer retention, customer acquisition, new product development, viral, PR/media, lobbying, and strategic alliance development.
• Working with markets, partners and media in USA, UK, France, Germany, Spain, Portugal, Korea, India, Italy, Israel, Estonia and Denmark. Including Overture, Skype, Tiscali, Doubleclick, Lions Gate Films & Russell Simmons Music.
• Building and launching Kazaa Plus, the paid for version of Kazaa.
(Privately Held; 11-50 employees; Internet industry)
July 2001 — June 2002 (1 year )
Generating leads and selling in web development and Internet application projects to medium sized companies and government departments.
(Privately Held; 1-10 employees; Internet industry)
September 1998 — September 2001 (3 years 1 month)
Started and built a web services company focusing on local government and small business.
Company closed after three years.
$50,000 initial capital.
(Public Company; 51-200 employees; Consumer Electronics industry)
August 1997 — September 1998 (1 year 2 months)
Managing media and product marketing.
(Public Company; 1001-5000 employees; IBM; Computer Hardware industry)
1996 — 1997 (1 year )
Database Marketing manager.
New Marketing Imperiatives 2005 — 2005
High Tech Marketing 2004 — 2004
Bus , Marketing and Politics , 1993 — 1995
Surfing, soccer, basketball, mountain biking, dancing, karaoke, bbq, snow boarding.
Desperate Surfers, Central Coast Cavaliers, D&Ders, WOWers.