
National Sales Director Fox Interactive Media Australia
Sydney Area, Australia

National Sales Director Fox Interactive Media Australia
Sydney Area, Australia
With a deep understanding of both traditional and online media environments garnered from the past twenty years in the industry, Andrew Cordwell is a steady influence in a pivotal role leading the Fox Interactive Media, Australian & New Zealand sales team.
Andrew has grown up in the advertising sales environment through the 1990s, spending the first six years of his career working with suburban newspapers in the Cumberland Newspaper Group, then moving to metropolitan newspapers for four years within the News Limited business, working on The Daily Telegraph, Sunday Telegraph and The Australian Magazine.
Taking the leap from traditional print media to the digital online environment was an obvious one for Andrew, moving in January 2001 to ninemsn where he worked his way up to become the Group Sales Manager within PBL Media. In 2003 Andrew then moved within the PBL business to take up the Network Sports Executive position at the Nine Network.
Feeling the pull back to the digital space in January 2006, Andrew headed to News Digital, and in March 2007 took up the Director of Sales role at Fox Interactive Media.
A dynamic next generation media company, Fox Interactive Media (FIM) delivers a platform of integrated sites: MySpace, IGN, Rotten Tomatoes and AskMen.
Andrew explains “As a mass media brand Fox Interactive Media offers marketers six key ways to engage with consumers. These range from targeted display and rich media advertising, to developing branded video content for the second most popular video community in the world. Marketers can also credibly connect with consumers though branded communities, microsites and launch centres, through a range of sponsorship opportunities targeting users interests, through technology such as mobile integration or applications, as well as through events managed by FIM’s world class events team.”
Andrew has strong views and is available for media comment across the following topics – digital media, media planning & buying, audience targeting, rich media and community marketing.
(Public Company; 1001-5000 employees; NWS; Internet industry)
March 2007 — Present (2 years 10 months)
(Public Company; Marketing and Advertising industry)
January 2006 — February 2007 (1 year 2 months)
(Public Company; Marketing and Advertising industry)
January 2003 — December 2005 (3 years )
(Marketing and Advertising industry)
March 2000 — December 2002 (2 years 10 months)
MBA , 2008 — 2011 (expected)
Cycling, Golf, and time with the family